About the Position
- Part-time, 15-30 hours per week
- This is a fully remote role - Work from anywhere in the world (with a strong internet connection)
The Role
We are seeking a highly skilled E-Commerce Google Ads Specialist to join our team. The ideal candidate will have a strong understanding of Google Ads & Merchant Center and be able to develop and execute effective PPC campaigns on the Google Ads platform. They will be responsible for analyzing campaign performance, identifying trends, and making strategic recommendations to maximize ROAS.
Requirements:
- Excellent knowledge of PPC for E-Commerce (Google & YouTube Ads, Microsoft Ads)
- Deep understanding of Google Merchant Center & Feed Optimization
- Proven PPC skills, optimization techniques and bid management
- 2+ years of work experience with Google Ads for E-Commerce, ideally within a media agency
- Strong comfort with using spreadsheets to analyze and present data
- Ability to work independently and as part of a fully remote team across multiple time zones
- Proficient at managing multiple accounts and able to organize, prioritize and structure workload
- Able to communicate with clients on Slack
- Fluent in English (Native or near-native proficiency)
Responsibilities:
- Develop and implement PPC strategies that align with business goals and objectives
- Create, optimize and scale profitable Google & YouTube ad campaigns
- Monitor and analyze campaign performance to identify areas for improvement and optimization, including A/B testing of creatives
- Manage bids and budgets to maximize campaign performance
- Optimize GMC Feeds and ensure continued feed health
- Manage promotions across search and shopping
- Write compelling ad copy and create engaging ad campaigns that drive conversions and increase ROI
- Collaborate with other members of the marketing team to ensure consistent messaging across all channels
- Proactively communicate with clients and address any questions or concerns related to campaigns performance.
- Utilize customer lists synced from Klaviyo for targeting / exclusions
The Environment:
At Brandog Digital, we work as a fully remote team distributed across several time zones and continents. We’re looking for individuals who are detail-oriented, proactive and look to help the team succeed. We value independence, and believe in you to manage your own workload, but everyone is also just a Slack message away if you ever need a second opinion or help with a task.
Most of our team has been with us for years, and there is always opportunity for growth and advancement. We expect drive and curiosity, but also empathy and consideration. At the end of the day, it’s just advertising.
We work with prestigious E-Commerce clients, such as Humanrace, East Fork, Good Dye Young, Never Fully Dressed, Alex Crane, PlantPaper…and many more!
The Assessment
We’d like you to answer a few questions about Google Ads, as a quick test of your knowledge (follow the link below). Give it your best, and please be aware that answers generated from AI will be disqualified (and yes, we can tell). Note that any resumes submitted without completing the assessment will not be considered.
Looking forward to hearing from you, in your own words!
Link to Assessment: https://forms.gle/pru2Eiq4XkjEworj9
